After the first sale and going thru the process of incorporating as a sole proprietorship, I teamed up with a good friend, Maria, who had started a soap making business. We held our first joint sale that following summer in my home. My initial "look" was one of bright colors and whimsy. I used a piece of clip art for my logo.
My home was situated in a strategic location, excellent for folks to stop into on their way home from work on a Friday. We'd add another artist here and there for variety. I would enlist the help of a friend or 2 to work the floor and Maria and I would run the check out. Folks would hang out in the living room sipping wine with friends after a long week of work. We were a hit!
Then I decided to make the move to the west coast. We had a final fling to help me reduce my inventory. I have not had a sale that big since! Friends clamored for me to return, so I would go back once a year (usually before the holidays) to do sales in other peoples homes. I had planned ahead for this and left a set of display items with a friend. I would pack all my jewelry in a carry on suitcase. Boy did I get wacky looks from the TSA scanner folks when all those little pieces of metal showed up on the screen!
After a few years I started doing holiday sales in my new home. Those early sales were a challenge, as I was still building a following and my new house was a destination instead of on the way to somewhere. I usually tried to find someone to partner with, that had a larger list of friends than I did. And mother nature threw me some challenges, in the way of storms and no power! But I did not give up.
After couple years I added a spring sale and began to expand my list of
other artists to include. Sales unusually had 4 to 6 artists. I even had demos and live music. At the same time I opened an online store in Etsy.
Stay tuned for the final chapter.............